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Google Display Network
Banner Ads Banner ads have had a bad rap that goes way back to the days of shooting ducks, whacking gophers, and gyrating dancers with blaring music. Thankfully, for the most part, those days are...
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The Jungle of Banner Ads and Which Ones to Use
Recently, a coworker showed me this graphic, and I sort of freaked out. Why is there so much advertising on a website? How would anyone know what your website is about if they can’t see anything but...
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Why Ads Follow You on Facebook
I see these posts from friends on my Facebook timeline about once a week – “Why are these ads following me around?” It’s called remarketing and it’s a clever and useful tool for online marketers to...
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Conversion: Lead Generation to Purchasing Customer
As a Business owner, you know business strategies don’t always work well if they come in the “one size fits all” variety, especially when it comes to lead generation and conversion. How would you have...
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